Thursday, August 12, 2010

Is It Best To Wax Your Viginia

image for the pitch-program: The creative horror continues

The pitch-program - placed here not by chance on the book "The Gimmix Book of Records" by Frank Goldman and Klaus Hiltscher: (Edition Olms, Zurich 1981 - Cover design: Bilal Dallenbach)

The horror continues - even in a double sense. Whoever the new program for the 2010 edition of his "pitch. Dresden Festival of Contemporary Music "in your hands, Although at first sight easier because the worst design and typographic blunders of the previous year the program have been eliminated. At closer look, however, is clear: From a good graphic design of the program booklet in turn can be no question.

gray on gray - more gray-green, gray blue, gray and yellow on it, or barely standing out in front, small print in shades like: How is a spoiled the joy of reading and the teaching of - Non-content - really interesting.

also that once again the imagery of the program book-title-page is misleading, evidence of creative carelessness or even ignorance.

In the past year there had been by the graphic design problems: The former gift pink flashy title had with the green headphones and the scantily-lousy pitches logo with fast In a look that is like advertising for a casting of young techno DJs. - This time it goes in a different direction, but again in the wrong: In the non-unfolded state of the booklet, the young lady creates the look of the photos of the former socialist women's magazine "For You" the impression of advertisements for hearing aids. Or remember the cover design even a kind of picture disc for a DDR-pop singer (see photo above)? From

own logo appears, the organizer not already be convinced - at least on the title page is missing. Episode is the question: Who is the organizer?

Conclusion Total blind of creativity triumphed over the teaching of content.

way: Such design may have different causes inconveniences.
There are complacent authorities who dictate to the graphics department to enter into details as it has to look like - and most graphic designers desperately need jobs can thus necessarily a bumbling on ideas.
But there are also agencies that have attained a high level of awareness and who can afford to work in quick - they float on the zeitgeist wave and are in demand anyway. The client maintains mostly, that criticism of the graphics only show the inability of the critic, because the graphics from - come celebrities - sometimes even internationally known.
those situations is something in common: the lack, sometimes on one side, sometimes on the other hand, a sense of service or appropriate.

Thank God that the website, as it on 11 August 2011 looks like, and appear normal September / October program successful!

MB

Tuesday, August 10, 2010

Buddhist Swastika Braclets

started With 20,000 East Marks, now in the Top Ten secret of the German printing industry

celebrates Stoba-pressure Lampertswalde "20th anniversary".
The printing
Stoba printing in Lampertswalde north of Dresden celebrates its 20th Birthday. What began in May 1990 with the incorporation and the starting capital of 20,000 East German marks, and shortly afterwards - on 17 August 1990 - was brought to life and practically led over twenty years in the top ten of the hidden ("hidden") champions of the German printing industry.

According to the Hamburg-based consulting Pier18 Stoba printing has been a member of the front ten German printing companies that operate successfully with a high equity ratio of more than 40 percent ( Print & Media May 2010, p. 52/53 ).
CEO Roland Stolle modest. "We have not just squandered the gift of government money or squandered"

clear - that's only because the people Stoba-excellent, technically brilliant and work with dedication and thus provide their customers always happy. Apart from the various organizations from the public sector, such as the TU Dresden and the Dresden State Art Collections are among a number of renowned advertising agency and the chemical giant BASF's customers Stoba printing.

Mostly brochures and advertising and business stationery are produced in Lampertswalde and distributed from there. A current example is the summer holiday passes for the Dresden students coming from the house Stoba.

"printed matter are also in this era of new electronic media to the main information carriers," said Stolle, who adds: "And not only that: No other communications transported image and aesthetics so impressive as the print media."

why works Stoba printing with the latest equipment and technology to ensure the high quality of our printed products. The biggest investment is from the year 2009. For more than a million €, a new sheet-fed machine was purchased. It allows a maximum sheet size of 53 cm times 74 double sided 4-color to print.

"Our greatest asset is our associates." As Stolle is sure. "For in spite of computer-controlled machines in our industry continues to be the trained eye, the skill and accuracy of the demanding professional's demand."

Since 1991 Stoba pressure from young professionals, takes on apprentices. A total of 22 young people were able to complete their professional training at the printer. "A large part is also still with us," said Stolle. "The economy today complain of the lack of skilled workers, we do not know this. We take as many as possible. "
is a cause for celebration for Stolle also the fact that, of the six people in 1990 laid the foundations for Stoba Print, five are still in the company. If that does not speak for the good working conditions and good working atmosphere Stoba Print ....
is celebrated with many business partners, customers and friends on the evening of 20 August 2010 in Schloss Schoenfeld near Lampertswalde.

MB